Last year, Powerlinx sponsored “Grow From the Right Intro,” a report that opened up the conversation around the role strategic partnerships play in business growth strategies around the world. Though the report found that 85% of executives feel that partnerships are important to their businesses, many respondents reported difficulties in finding the right partner.
What makes for great business partnerships? A successful partnership? Partnerships offer a wealth of opportunities for growth – when they occur between the right businesses. To succeed, partnerships require more than complementary goals and audiences; partnerships can only thrive when their partnership managers themselves get along.
Welcome to Partnerships Matter, our column on businesses changing lives and growing their operations through strategic partnerships and collaboration. In this edition, we highlight the advances being made in big data analytics through the collaboration of leading Hadoop advocates Cloudera and Cask.
Welcome to Partnerships Matter, our column on businesses changing lives and growing their operations through strategic partnerships and collaboration. In this first edition, we explore how Ayla Networks and REGEN Energy are collaborating to help businesses save on energy through the Internet of Things.
2014 saw a shift in the way businesses around the world experience growth. Namely partnerships and alliances are leading businesses, both SMBs and enterprise alike, to expand cross-border, shorten their supply chains, strengthen their local economies and more. Industries like technology, education, healthcare and more have all benefitted and innovated through alliances between businesses – and in some cases, even between competitors.
Buyer-seller relations can take on many forms, but it’s when they evolve into partnerships that they allow for the leanest supply chains and the highest profits. Such alliances, called channel partnerships, allow buyers and sellers to work together to find distributors and add the most value to their supply chain.
Strategic partnerships are vital to business growth – 85 percent of business executives agree. While partnerships are traditionally thought of as alliances between businesses with complementary, but not identical, services, partnerships between industry competitors can be just as effective.
“In today’s competitive world of brand marketing, using the power of marketing partnerships to gain exposure and utilize new distribution channels is not only smart but also an essential marketing tool for businesses who want to remain competitive in today’s constantly changing marketplace.
The average business spends less than 5 percent of its revenue on research and development (R&D). As vital as researching the development of new products and services is to long-term success, the costs and risk involved in such initiatives often limit businesses from investing in their longevity.