The year 2020 posed a tremendous challenge for humanity. More specifically, it took a major toll in every business around the world no matter the size, as the impact of the Covid-19 crisis thoroughly affected both supply-side and demand-side of the world economy. According to a McKinsey report, roughly 70% of interviewed European SMEs stated that their revenues had declined as a result of the pandemic.
In this unprecedented context of a rampant need for virtual presence coupled with intense globalization and intertwinement, hyper connectivity took the center stage. Surprisingly, on a global scale, it managed to stand up to the challenge of empty offices, remote working modality and a plethora of lockdown and social distancing measures which can now be seen as the so-called “new normal”. Nevertheless, it is still true today, as it will henceforth: A hyper connected world facilitates engagement in business no matter the traveling distance, the different languages nor the size of firms and deals.
But as it brought firms and businesses together, it also brought challenges. Amid a major shift in Global Value Chains (GVCs) dynamics and a complete disruption of the hitherto predominant business environment, when mapping out what the future holds, factors such as innovation-driven growth, internationalization and flexibility are key to determine the sustainability and possibility of survival of a firm. Business leaders today are under more pressure than ever to prove they are resilient and still be able to drive growth.
From a networking perspective, as we are now more connected than ever, the opportunities for synergistic partnerships, increasing geographical reach, diversification of distribution channels, increasing revenue or just seeking new customers can be unlimited, but daunting and costly to look for, particularly within the SME world. Given this context, as the world has become one big opportunity hub, the tools to reach the benefits of a hyper connected environment are currently missing, mainly due to a lack of reliable go-to platform businesses from all over the world can access to and smooth the transition from a local or regional business perspective, to a global one.
That is where our mission matches yours. Powerlinx allows firms to seek opportunities far and wide across the globe just by scrolling through an app in your phone, making it incredibly easy a task for companies not only to stay up to date with global industry-specific business opportunities but also to post their own needs, be that an expansion to new markets abroad, the incorporation of a new supply chain or simply replace an old one to drive down costs, as they leverage from a database of 40+ million companies. As Richard Branson once said, “Business opportunities are like buses, there’s always another one coming”.
For times like these, you can rest assured Powerlinx will be there to help you uncover opportunities for sustainable growth to accelerate your path to prosperity.
Powerlinx. The Business Opportunity App.
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